Privacy Policy
Privacy Policy – Darshanarthi.live Awards 2025
Effective Date: August 1, 2025
Applies To: Visitors, Users, Puja Organizers, Brand Sponsors, and Event Partners
Operated By: Idearcade Digital Solutions Pvt. Ltd. (“we”, “our”, or “us”)
At Darshanarthi.live, we are committed to protecting your privacy while enabling an engaging and transparent digital experience during the Darshanarthi Durga Puja Awards 2025. This Privacy Policy outlines how we collect, use, protect, and disclose information across our platform, app, websites, QR systems, and campaign tools.
1. Information We Collect
We collect data in the following ways:
a. Visitor Data (Audience Participants)
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GPS-based location check-ins (upon consent)
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QR code scans at participating Puja venues
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Social sharing metadata (e.g., shared post, time, platform used)
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Basic user info (name, age range, gender, email/phone – if provided during signup)
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Participation logs (voting, contest entries, coupon redemptions)
b. Organizer Data
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Authorized organizer contact information
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Puja committee details and location
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Consent to display QR codes and enable visitor engagement
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Optional: Uploaded media/content and internal campaign data
c. Sponsor/Brand Data
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Official sponsor details, logos, campaign creatives, and offer terms
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Data insights (anonymized) from audience participation
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Optional dashboard usage data (offer clicks, engagement metrics)
2. How We Use the Data
We use collected data to:
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Verify legitimate visitor participation
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Generate real-time award leaderboard rankings
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Allow brands to run interactive offers and reward systems
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Enable contest participation and coupon redemption
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Improve visitor experience and engagement flow
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Provide sponsors and organizers with non-personally identifiable analytics
We do not sell or rent personally identifiable information to any third party.
3. Data Sharing & Visibility
We may share aggregated and anonymized data with:
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Organizers, to show verified crowd counts and user participation at their Puja
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Sponsors, to demonstrate campaign reach, coupon redemptions, or engagement metrics
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Our event partners, strictly for execution, analysis, or technical support
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Authorities, if required for legal or regulatory compliance
We do not share or sell personal contact information (e.g., phone numbers or emails) of users to third-party sponsors or advertisers without explicit consent.
4. Consent & User Rights
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Visitors are prompted for consent during first login and QR scan
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GPS/location tracking is opt-in and only active during Puja period
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Users may withdraw consent or request deletion of their profile data via:hello@darshanarthi.live
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We comply with applicable Indian data protection laws (including IT Act and DPDP Act provisions)
5. Data Retention
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Visitor logs and engagement data are retained securely for a maximum of 90 days post-event for analysis and audit purposes
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Organizer and sponsor campaign data may be stored up to 12 months for continuity and reporting
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Personally identifiable visitor data (if any) is deleted upon request or automatically anonymized post 90-day retention
6. Security Measures
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Encrypted storage and secure APIs for QR and app-based data collection
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Restricted access to sponsor dashboards and backend systems
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Multi-layered access controls and monitoring on servers and dashboards
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Periodic audits and data handling review by Idearcade Digital Solutions Pvt. Ltd.
7. Third-Party Integrations
Our platform may use secure integrations for:
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Payment processing (if applicable)
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WhatsApp/SMS communication
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Social login or share (Facebook, Instagram, WhatsApp, etc.)
These platforms operate under their own privacy terms. We encourage you to review their privacy policies separately.
8. Liability Disclaimer
While we take all precautions to safeguard data:
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Organizers must ensure only authorized personnel handle QR stands or visitor support
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Sponsors must comply with ethical campaign practices and are liable for the content they promote via our dashboard
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Idearcade Digital Solutions Pvt. Ltd. is not responsible for misuse of shared brand offers or fake campaigns created outside our authorized tools
9. Children’s Privacy
Our platform is intended for users aged 13 and above. We do not knowingly collect data from minors without parental/guardian consent.
10. Contact Us
For any privacy-related questions, requests, or concerns:
📧 Email: hello@darshanarthi.live
📍 Address: Idearcade Digital Solutions Pvt. Ltd.
9/32 Jadavpur, Kolkata – 700032
Salt Lake Merlin Matrix, Suite 105, Sector V, Kolkata – 700091
11. Policy Updates
We may revise this Privacy Policy as the event evolves. Updated versions will be posted on the official website with date of revision. Your continued participation implies acceptance.